Marketing is the key to success in real estate, you’ve heard it before, but I’ll say it again. All of the techniques you learn are academic until you find some motivated sellers. Here are 7 ways to find real estate deals that are not the usual MLS listing, auctions, etc.
Mailing letters, postcards and fake handwritten, “yellow letters” to different groups of people can be very effective. Make sure it is personalized and the envelope is HAND written. Here are some good lists to mail to
2. Door Knocking.
Social media may be “king” on the Internet, but nothing beats that personal interaction. Knocking on doors is still the #1 way to find deals.
3. Driving for Dollars”.
Get the kids in the minivan and go drive neighborhoods. Reward your kids when they see the following:
4. Leveraging Others.
5. Cold Calling.
Call FSBOs and FRBOs leads from driving and found online (Craigslist, Rentals.com, For Sale by Owner websites)
7. Potpourri Category.
So there you go – 7 ways to find real estate deals! Go out and DO IT!
President and founder of the Colorado Landlords Association, best-selling real estate author and attorney, landlord and real estate investor with 28 years' experience.